Wednesday, February 08, 2012
You are here:Home >Advertising >Advertising

Advertising

PERIMETER BOARDS

Advertise to thousands of fans at every Brentford FC home fixture.

TV coverage of The Football League overall reached a total of 29.5 million adults in Season 2010/11 with fixtures at Griffin Park featuring weekly on the BBC’s League round-up plus 3 live SKY Sports broadcasts featuring our run to the final in the Johnstone’s Paint Trophy. Perimeter advertising is the highest profile way to publicise your business within the stadium and in front of the television cameras on a weekly basis

but it plays just one part in the overall advertising partnership with the Club and we utilise all modern day methods to maximise the impact of your advertising via the Brentford FC database and Social Networking facilities. A typical Perimeter Advertising package includes:-

  • Inclusion in the Match Day Programme feature giving full details of your business
  • Quarterly access to the BFC database
  • Ongoing marketing support throughout the season

PROGRAMME ADVERTISING

Advertise in our Full colour 64 page B5 glossy programme. The match day programme at Griffin Park has just gone through a design make-over and is now 64 pages, perfect bound and matt finished not forgetting that it’s read by almost half those who attend a match and then shared between friends... Programme advertising is a cost effective and high profile way to deliver your message directly to our supporters whether that message is commercial or personal and advertising can be placed game by game or for the entire season according to your requirements.

WEBSITE ADVERTISING

The Brentford Football Club website becomes increasingly popular as supporters find it easier to keep up to date with important news from the club online. The Clubs development of social networking has resulted in a tenfold increase in membership and added a valuable facility to the clubs ability to communicate.

In May 2011 the Brentford FC website had 28,395 registered members who viewed an average of 8 pages per visit. We now also boast 10,250 facebook members and over 2,200 followers on Twitter giving us a very broad and effective reach.

Online advertising opportunities include:-

  • Site & Article Sponsorship
  • Website advertising

In addition to the website, the Club now offers a fully de-duplicated and categorised database of registered supporters with whom we are able to communicate directly in order to distribute important news and commercial opportunities and we can tailor any marketing campaign to use these facilities most effectively.

PLAYER SPONSORSHIP

Sponsoring a player can be an effective way of advertising or can make a great gift for a loved one.

Sponsoring a player’s kit entitles you to:

  • The player’s actual shirt, signed and presented at the end of the season
  • Recognition next to the player’s profile in the matchday programme
  • Recognition on the official website
  • An invitation to a special sponsors event